A Winning Formula for Memorable Smiles. The Crest Kid's Toothpaste featuring PIXAR favorites is the perfect kid's toothpaste healthy smiles. As their oral health evolves, it is important that they continue to get effective cavity protection as they lose baby teeth and their permanent teeth start to grow. This Crest toothpaste protects against cavities with a mild paste formula. It also comes in a no mess, easy to use pump, perfect for kids. Best of all, this toothpaste is compatible with the interactive Disney Magic-Timer App by Oral-B to help your kids brush for a dentist-recommended 2 minutes.